May is #Bikenomics Month
May is known nationally as Bike Month, when cities and communities host bike commute challenges, bike safety rodeos, and various other events to show they support cycling. A lot of the great changes that are happening in our cities is because of the work of passionate advocates – but they do not operate in a vacuum. Supportive businesses and business improvement districts are also helping accelerate change, and this month we’d love to flip the script a little.
Let’s give thanks to the businesses that support biking this month! Let’s frequent the restaurants, pubs, hotels, and retail shops that are supportive of bicycling. I had a creative writing professor tell me that “it’s always better to show than tell,” so in that vein draw a little bicycle icon or thank them for supporting bicycling on their receipts this month and take a photo of it and share it. If you are on Instagram or Twitter, tag it with #bikenomics. If you are on neither, you can email us the photo and we can post it for you.
Our goal is that, by the end of the month, we’ll be able to illustrate to businesses that bikes (and the people who ride them) do generate business in very real and tangible ways! So start drawing bikes and snapping photos!